Ever been rope-a-doped by a media organization?

The BBC is rolling with news that cutbacks and layoffs are imminent, and significant television and radio personalities are speaking out about the impact on the hallowed institution. The BBC is criticized for its split personality: a world class news gathering organization, and a melange of popular television and radio channels. Canada has a similar national network, albeit funded in part by commercial advertising.

In a moment of intense media scrutiny, a spokesperson can find himself fielding questions and interview requests from three different media (radio, television and internet) and five or more provinces - but all from the same network, the CBC.

Sort of like what the head of the BBC is experiencing:

"...In a particularly convenient moment of irony, BBC director general Mark Thompson notes that, after announcing the restructuring, he received 37 separate interview requests from various BBC news outlets." (Toronto Star)

[tags] BBC, CBC, spokesperson, integrated newsroom, multi channel universe [/tags] h/t to Judy.

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